top of page
Digital Marketing Blog
Content provided in our blog usually focuses on SEO, PPC, or other Digital Marketing strategies, but sometimes touches on additional and adjacent topics, such as AI tools, small business management or general industry news.
Mike Kupfer
Jun 6, 20233 min read
Why SEO by Humans Is Better (according to AI)
Hi, Mike here. I'm listing myself as the author of this post, but the vast majority of the content is AI generated by ChatGPT. This post...
21 views0 comments
Mike Kupfer
May 28, 20234 min read
When to Hire a New Digital Marketing Agency
As someone who has done in-house marketing in multiple businesses, I know that just the idea of having to hire a new digital marketing...
33 views0 comments
Highway One Marketing
Aug 31, 20216 min read
Top Digital Marketing Metrics: A Quick Study
Measuring your marketing is important, yes? We can all agree on that? Great. What if I asked you to give me your most important digital...
31 views0 comments
Highway One Marketing
Jul 21, 20216 min read
Disable “Auto Apply” for Google Ads Recommendations
I’ve worked with Google Ads for a long time, and for as long as I can remember, Google has become gradually more pushy with their...
81 views0 comments
Highway One Marketing
Jul 13, 20214 min read
Can You Trust an SEO Consultant?
Let’s get one thing out of the way right off the bat. We provide SEO consultation, strategy and other related services. Of course I’ll...
16 views0 comments
Highway One Marketing
Jun 17, 20215 min read
Finding Time for Marketing as a Business Owner
Almost every small business owner knows that finding time for marketing their business and understanding the costs and return on their...
11 views0 comments
Highway One Marketing
May 29, 20213 min read
Where to Find Free Images Online
When it comes to adding images to your web content, your best bet, for a number of reasons, is something unique and original. If you can...
11 views0 comments
Highway One Marketing
May 25, 20216 min read
What to Do with Old Website Content
If your business has been around for a while, there’s a good chance your website has a blog. How often you utilize it may be a whole...
9 views0 comments
Highway One Marketing
May 18, 20214 min read
Email Marketing Design: Less Is More (and the Least Is the Most)
I’d like to tell you about what is, for me, possibly the most frustrating thing in all of digital marketing: Email Marketing design. It’s...
16 views0 comments
bottom of page